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MAGAZINE BLOG

The following are some videos that contain excellent information on all aspects of the magazine publishing process. More videos and content will be added on a regular basis, so check back frequently for new updates or, better yet, get on the Magshoestring mailing list to receive automatic updates!

January 1, 2018

Well, although the times have changed somewhat, contrary to what you may think, there are still quite a few reputable magazine subscription agencies around. The first place you would want to start is with EBSCO. It's a very reliable MSA that deals with the US Govt, col...

December 30, 2017

I have a 32-page magazine that is a companion to a web site my company just purchased. The production cost is being supported by 4 main advertisers, but there are 12 pages that go unsold each month. There is a lot of opportunity for sales, and I want to make sure that...

December 30, 2017

To be succinct, there really isn’t an “average” or standard number of pages for magazines. Magazines can range from 32 pagers to 212 pagers with everything in between. With that said, however, most magazines, whatever their overall page count may be, will have a magazi...

December 30, 2017

Whether you desire to write for Scholastic News, Time magazine, O Magazine, Vogue, Cosmopolitan, or any other type of publication, it would behoove you to request at least two items from the magazine for which you intend to write.

First, request a copy of the magazine’s...

December 30, 2017

Well, for starters, I took the meaning of this question as follows: What is the difference in the kind of advertising that appears in a magazine vs that which appears in a newspaper? First, it’s worth stating that newspapers, in general, tend to have a much broader rea...

December 30, 2017

The best ways to ascertain the on sale dates of popular consumer magazines is either via their media kits or a magazine subscription agency. In regard to the former, all magazines should have an easily downloadable media kit, usually in PDF format, that clearly delinea...

December 30, 2017

In regard to magazine layout software that is used by magazine publishing houses like Conde Nast, etc., there are basically two heavy weights that are the industry standards: Quark Xpress and Adobe Indesign. Invariably, the question that usually comes next is: which on...

December 30, 2017

Well, the short answer is ads, subscriptions and off the rack sales; in that order in terms of lucrativeness.

There are those who may contend that free magazines are 100% ad revenue based. Of course, there could be nothing further from the truth! We all pay a little mor...

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Featured Posts

Omni magazine is officially back in print

January 7, 2018

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