How to Start a Magazine
How many pages does a magazine usually have? How can I determine the ad rates for my magazine? What is the best way to get advertisers to advertise in my magazine? How much should I charge for my magazine? What type of printer should I use to print my magazine?
Mag Blog
These are some very common questions that people who desire to start a magazine have in the planning phase of launching their publication. Unfortunately, there aren't a lot of resources that essentially explain the magazine launch process in a clear and comprehensive way.
Magshoestring is designed to be a repository of information for aspiring magazine publishers who want to launch their own magazine. The mission of Magshoestring is two-fold;
1) to provide pertinent and practical information on the most salient aspects of starting a magazine
2) to provide cost cutting strategies and tips to substantially reduce the overall amount of startup capital needed to launch a magazine in the US market.
Magshoestring is constantly adding more content, such as articles related to various aspects on magazine publishing, startup tips, etc. to add to the wealth of information already available. In addition, there will soon be courses available that provide instruction on the most salient aspects of starting a magazine like:
-
Creating a top-notch magazine media kit
-
Writing an offset printing quote that saves you money
-
Understanding the differences in magazine cover
coats and why your magazine should have one
-
How to create an effective advertising rate card
-
The advantages and disadvantages of using a paid
circulation vs free circulation for your magazine
And the list goes on! So, please take the opportunity to peruse this site to get all the information that’s applicable to your magazine launch plans. A good place to start is with the downloads below. If you have any questions, don't hesitate to get into contact: magazinestartup@aol.com
Downloads
Starting a magazine can be a very exhilarating and rewarding experience. The sense of accomplishment that comes with launching a new magazine, whether it be in digital format or in print, is practically unparalleled. Although many people have excellent ideas for a new magazine, the hurdle that proves to be the most difficult to overcome for most is finding pragmatic information on the launch process. This is precisely the mission of Magshoestring.
All of the downloads are in PDF format and require Adobe Reader (or a similar program) in order to properly view the information. These are instant downloads that are available immediately after purchasing. Each Magshoestring download comes with an additional **30 reports** in PDF on advertising, printing, consumer trends, demographics, etc. all for free!! Get all the information you need to start your magazine today! If you have any questions, don't hesitate to contact us: magazinestartup@aol.com
The Magazine Sales
Rep Directory (USA)
Advertising is to a magazine what food is to the human body; without a consistent source of ad revenue, a magazine cannot survive for long. This is where a magazine sales rep can make all the difference for a magazine publisher who is
$16.50
This title comes with more than 30 downloads in PDF on all aspects of magazine publishing and advertising for FREE!
struggling to get ads from issue to issue...
to ensure the overall success of your
new publication...
The Magazine Sales
Rep Directory (CAN)
$16.50
This title comes with more than 30 downloads in PDF on all aspects of magazine publishing and advertising for FREE!
If you are looking to start a magazine in Canada, you should have a complete listing of magazine sales reps to help you get your magazine off to a good start, In addition, you will most likely need to make contact with distributors/wholesalers, content providers, offset presses, editors, etc.
The Magazine
Advertising Directory
$16.50
This title comes with more than 30 downloads in PDF on all aspects of magazine publishing and advertising for FREE!
What if you could make advertisers come to you instead of pounding the pavement and knocking on doors to get them to jump on board your magazine? Believe it or not, there is a way to do just that by getting your magazine listed in the
top magazine advertising directories! The
best part is that it's 100% free to do so!
that your publication needs to be a success
The Magazine
Media Kit Manual
$27.00
This title comes with more than 30 downloads in PDF on all aspects of magazine publishing and advertising for FREE!
A magazine media kit is to a magazine what an engine is to a car. You may have a vehicle with an aesthetically pleasing exterior, but ultimately, without the engine, the car is going nowhere fast! Thus, it is paramount that your magazine has a media kit that packs the necessary horsepower to obtain the advertising revenue
quotes should be structured in a certain way and contain the information that the customer service rep needs...
The Magazine
Printing Quote Brief
$16.50
This title comes with more than 30 downloads in PDF on all aspects of magazine publishing and advertising for FREE!
If you are looking to start a print magazine, you will invariably have to interact with a printer. Most magazines are printed utilizing an offset press and in order to get an idea how much it will cost to print your magazine, you will need to create a printing quote. Magazine printing
process so they can better interact with customer service..
The Magazine
Offset Press Directory
$16.50
This title comes with more than 30 downloads in PDF on all aspects of magazine publishing and advertising for FREE!
There are many different types of offset presses that print magazines. The most common offset press utilized for magazines is a web heat-set offset press. Web presses have many capabilities and it's incumbent upon magazine publishers to be familiar with the offset press
The Magazine
Barcode Brief
$16.50
This title comes with more than 30 downloads in PDF on all aspects of magazine publishing and advertising for FREE!
If you are looking to start a magazine that will have a cover price, you will need to get a barcode. Barcodes are used by magazine distributors, wholesalers, retail outlets, and newsstands, All of the aforementioned must have magazines with barcodes in order to distribute or sell publications.
all the options that are available in order to
select the most functional cover coating.
The Magazine
Cover Coating Brief
$16.50
This title comes with more than 30 downloads in PDF on all aspects of magazine publishing and advertising for FREE!
There is a lot of truth to the saying,: "You never get a second chance to make a first impression!" This is especially true when it comes to the cover of a magazine. Magazine publishers have a lot of options when choosing a cover coat for their magazine and it's important to know about
publisher, you need to be aware of the
capabilities and limitations of these programs.
The Magazine
Layout Software Brief
$16.50
This title comes with more than 30 downloads in PDF on all aspects of magazine publishing and advertising for FREE!
Before you can get your magazine printed at an offset press, it will have to be designed utilizing magazine layout software. There are many types of magazine layout software available, but when it comes to the industry standard, there are really just two major players. As a magazine
